Marketing for Events
Strategy, content, and on-site support to help you bring your next corporate or experiential event to life.
What We Do
We do the marketing strategy, content development, and on-site content coverage support, so you don’t have to do it all yourself. Black Squirrel specializes in working closely with event organizers to map out a cohesive event marketing and content strategy across the event experience.
Marketing Strategy
We’ll create and manage a holistic marketing playbook from pre- to post-event.
Marketing Content
We’ll write content across marketing, attendee system workflows, and mobile apps.
On-Site Messaging
We’ll strategize messaging for on-site signage, ancillary events, swag, and more.
On-Site Coverage
Bring an experienced event content resource who will provide support and capture your event.
Tell Us About Your Event
We’d like to hear how we can help you with your upcoming event! Get in touch to request a proposal from us.
What People Are Saying
“Monica brings professionalism, creativity, and an incredible collaborative spirit to everything she does. She was always willing to brainstorm fresh ideas, adapt to evolving needs, and deliver high-quality work, no matter the challenge. Her ability to balance strategic thinking with flawless execution makes her a true asset to any team.”
— Marissa Dresnek, Director of Global Strategic Events, Sitecore
“Monica consistently demonstrated a strong work ethic and positive attitude, even when faced with tight deadlines and unexpected challenges. She remained calm and professional under pressure, ensuring project timelines were always met.”
— Harriet Davis, Senior Project Manager Consultant
“Collaborating with Monica for content needed for all modules in the event management system was seamless. She always envisioned herself as the attendee walking through the journey/flow to best understand how to craft the content needed.”
— Katherine Reyes, Registration & Event Systems Specialist, CoinDesk
“I knew I could rely on her to deliver promotional materials that would drive registrations and get people excited to attend Sitecore's events.”
— Jason Masini, Sr. Director of Content Marketing, Sitecore
“Her ability to see the broader picture with event orchestration (sponsors' focus and KPIs, client stories, product roadmap announcement, budget constraints, leadership changes, etc.) is truly unmatched. Monica understands market dynamics, partner and analysts' perspective, and industry trends, which enabled our corporate marketing team to build a robust and comprehensive marketing calendar encompassing both digital and in-person events.”
— Svetlana Klyuchov, Head of Partner Marketing NA, EPAM
“Monica's ability to connect with diverse audiences was crucial, especially as timelines tightened. She was my go-to person for updates and milestone launches across various digital channels.”
— Alexandria Estradford, Owner & Graphic Designer, Roo Studios
